I LIKE TO SAY ” I MAKE SENSE OUT OF THE NONSENSE.” ALL THOSE THINGS THAT ARE OVERWHELMING YOU AND SHUTTING YOU DOWN FROM LIVING THAT DREAM, STARTING THAT THING, IMPLEMENTING AND LAYING THE GROUNDWORK FOR YEARS OF JOY… I’LL LAY THEM OUT WITH EVERY DAY SIMPLE TERMS AND EXPLAIN THEM ALL WHILE HOLDING YOUR HAND (LITERALLY IF YOU WANT!) AND DIRECTION BASED ON MY EXPERIENCE OF 13+ YEARS AS AN ENTREPRENEUR AND FOUNDER OF 2 BUSINESSES.
We will dive into the general basics of branding and what that even means.
I’ll help you think creatively and even help you not create branding confusion or step on others toes by explaining Intellectual Property (trademarks and copyright) and general guides to creating a powerful brand!
Why you should put practices in place for strategic planning and goal setting. What a workflow is and how to implement it
Showing you how I manage my time and create boundaries with my personal/work life
I will get you thinking about how people can contact you, pricing structures and theories, and the difference between advertising and PR.
I explain ALL the things in simply terms. Differences between domains and hosting. I cover the basics on websites and blogging and how they serve you. The differences between search engines, web directories, and social media. I also skim the surface of SEO.
I think it’s INCREDIBLY important for you to have a basic understanding to actually file that new business or maybe restructure. You will need to understand things like classifying your business,(outlining the descriptions of business structures, Sole-P, LLC, Corps, S-corps +) getting an EIN, registering your business locally, what taxes look like for me and how you can look up yours, what a CPA and accountant can do for you! I’ll even show you my contract and why certain elements are in there.
This is NOT legal advice in ANY way. This is just a section where I walk you thought my understanding of basic legal ideas and what they mean based on my 13+ years and many meetings with lawyers, attorneys, CPA’s, and even calling the state to talk to auditors. If you are not a lawyer it’s VERY confusing to understand and deconstruct these complex and incredibly important terms and why they are DIRE to your success and safety. Then you can move forward with that knowledge. I also encourage you and remind you it’s always best to hire an attorney. I even have a local woman-owned firm to hook you up with!
This all day deep dive into entrepreneurship could be just the thing you need to push yourself to LAUNCH. We can go at your pace and I'll be holding your hand. Maybe some sections you already understood so we go fast, and some are confusion for you so we will dive deeper. This course is $2000 but can be upgraded by adding on more creative direction, consulting calls, and deep dives into your specific branding needs.
"You are so good at empowering women to get started"